Author Archives: The IoD

Five tips for driving more traffic to your website

While it’s true that no two website marketing strategies are exactly alike, the ultimate objective of driving more traffic to the website is one shared by all businesses, regardless of their size or sector. Similarly, the tools and tips that can help them achieve their goal faster and more effectively apply equally across the board. Chloe Thomas, author of eCommerce MasterPlan, shares five of the best…

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How to protect your business from commuter snooping

Commuter snooping – when prying strangers access your information while you’re working on-the-go – can be a huge concern for businesses. So how can you protect yourself? Christian Toon, information risk and security specialist at information security business Iron Mountain, offers his top tips…

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New parental leave rules – what impact will they have on your business?

The government recently unveiled plans for new statutory rules on parental leave that will come into force from April 2015. But what will they mean for your workplace? Julian Cox, partner and employment lawyer at Fletcher Day, explains the main considerations

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“There’s never been a better time to set up a business”

Rob Hill, founder of events company Eventa Group (formerly the Original Stag Company), set up his firm in 2004 after spotting a gap in the market for a business providing stag weekends. Here, he explains how he started and overcame barriers to growth, and why now is the best time to launch a business…

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“The image of an all male boardroom is now absurd,” says president of European Council

A board without women is anachronistic, said Herman Van Rompuy at the launch of a major new European initiative to get more women on boards.

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Chancellor’s Autumn Statement: The IoD response

George Osborne delivered his Autumn Statement on Thursday, stating that the UK’s growth is now more rapid than that of any other major economy – “Britain’s economic plan is working but the job is not done,” he said.

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